New
Уплътняващ и подхранващ крем без отмиване за суха коса Keune Care Vital Nutrition Power Plump 45 ml
Hydrating hair care for dry, thirsty lengths: shampoos, masks, oils and leave-ins used in salons. Choose from products across professional brands.
New
Уплътняващ и подхранващ крем без отмиване за суха коса Keune Care Vital Nutrition Power Plump 45 ml
New
Интензивно подхранваща и хидратираща маска за суха коса Keune Care Vital Nutrition Mask 250 ml
New
Интензивно подхранваща и хидратираща маска за суха коса Keune Care Vital Nutrition Mask 50 ml
New
Озаряваща маска за дълбока хидратация и огледален блясък Keune Care Radiant Gloss Mask 250 ml
Хидратираща маска за къдрава коса за Curly Method MIMARE Curly Method Hair Mask 200 ml
−15%
Lisap Elixir Renew Nourishing Hair Mask 500 ml
Sono Argan Organic Argan Repairing Hydrating Mask 250 ml
−15%
Хидратираща маска за дефиниране на къдрава коса Keune Care Confident Curl Mask 250 ml
Dott Solari Professional Mask Hydrating Ocean 1000 ml
Infinity Care Macadamia Oil Hair Repair Mask 1000 ml
Infinity Care Morocco Argan Oil Hair Repair Mask 1000 ml
Young Professional Y-FORCE Anti-Aging Hair Mask 500 ml
−15%
Wella Professionals Invigo Nutri-Enrich Warming Express Mask 150ml
Echosline Curl Control Mask Curly and Wavy Hair 1000ml
Selective ONCARE Black Regenerating Mask 500 ml
Selective ONCARE Black Regenerating Mask 500 ml
Sono Argan Organic Argan Repairing Hydrating Mask 500 ml
Sono Gold Restructuring Mask for Dry Hair 500 ml
Sono Gold Restructuring Mask for Dry Hair 500 ml
Paul Rivera Hydra Dream Nourishing Mask for Dry Hair 300 ml
Paul Rivera Hydra Dream Nourishing Mask for Dry Hair 500 ml
Wella Professionals Invigo Nutri-Enrich Warming Express Mask 150ml
Wella Professionals Ultimate Smooth Mask 150 ml
Londa Professional Velvet Oil Treatment 200 ml
Londa Professional Fiber Infusion Reconstructive Treatment 200 ml
Londa Professional Deep Moisture Intensive Mask 200 ml
Londa Professional Visible Repair Intensive Mask 200 ml
Simply Zen Age Benefit & Moisturizing Cuticle Redefiner 100ml
When hair feels rough, tight or dull, the right hair hydration routine helps bring back softness and easier styling. In this category under Hair treatments you’ll find professional products: rinse-off care (shampoos and masks), intensive treatments (ampoules and oils) and leave-ins for daily comfort.
Use ingredient filters to narrow down quickly: argan oil, hyaluronic acid, keratin, proteins, sulphate-free options and vegan formulas. This makes it easier to match your routine to your hair type and how often you wash.
Shop salon favourites such as Moroccanoil, CHI, KayPro, Selective Professional, Milkshake, WELLA PROFESSIONALS, TREND UP and Echosline.
If your main concern is breakage or heat stress, compare with Damaged & weakened hair. For frizz control and gloss, see Smoothing & shine.
No. Hydration can help any hair that feels tight after washing, looks dull, or tangles easily. Choose lighter options (for example, a hydrating conditioner or leave-in) for normal hair, and richer masks or oils for very dry lengths.
Hydration focuses on softness, flexibility and smoother feel. Repair-focused care is usually chosen when hair is weakened from heat, chemical services or frequent styling. If you need both, alternate a hydrating routine with products from Damaged & weakened hair.
Use it after shampooing, mainly on mid-lengths and ends. Leave it on for the time stated on the product, then rinse well. If your hair gets weighed down easily, use a smaller amount or apply less often.
Yes. This category includes products that can be filtered as vegan and sulphate-free. Use the filters to narrow the items to the formulas that fit your preferences and washing habits.

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Мазен скалп и сухи краища: правилната рутина31 Aug 2026
Косопад през есента: причини, грижа и продукти30 Aug 2026