−15%
Blonde & bleached hair — cleaner tone, stronger feel
Professional care for blonde & bleached hair—toning, repair and daily maintenance for lightened, highlighted or pre-lightened lengths.
−15%
−15%
Неутрализираща маска против жълти оттенъци за руса, сива и обезцветена коса MIMARE No Yellow Hair Mask 480 ml
Изглаждащ серум против хвърчаща коса и фриз ефект с масло от макадамия MIMARE Anti-Frizz Smoothing Hair Serum 40 ml
Selective Artistic Flair Mineralizer Oil 3x12ml
Хидратиращ крем без отмиване за суха и дехидратирана коса MIMARE Leave-In Moisturization 200 ml
−15%
Paul Rivera Hydra Dream Nourishing Mineralizing Treatment 12x8ml
Възстановяваща маска за увредена коса за мекота и блясък MIMARE Reconstruction Hair Mask 200 ml
Lisap Lisaplex Lamellar Duo Lamellar Shampoo 250 ml + LAmellar Balm 250 ml
L’Oréal Professionnel Absolut Repair Molecular Bi-phase Oil 90 ml
Selective ONCARE Black Regenerating Mask 500 ml
Sono Argan Organic Argan Repairing Hydrating Mask 250 ml
Тониращо арганово масло за руса коса без медни оттенъци Moroccanoil Treatment Purple
Ламиниращ спрей за коса Diapason Cosmetics Perfect Laminoplex Spray 150ml
Alan Jey Semi Di Lino Lotion Lotion 10x10 ml
−15%
FarmStay Hyaluronic Acid Super Aqua Hair Filler 10x13ml
FarmStay Hyaluronic Acid Super Aqua Hair Filler 10x13ml
−15%
Brelil Hydra Soft Moisturizing Conditioner 220ml
Комплект за огледален блясък и хидратация Milkshake Insta.Light Sеt
Selective Selective Hemp Scented Shinig Spray 35ml
Edelstein Keratin Structure Reconstructive Hair Set Shampoo + Mask + Fluid
Revlon Professional Equave Instant Detangling Leave-In Conditioner for Kids 200ml
Възстановяващ комплект шампоан и интензивно хидратираща маска за суха и увредена коса Moroccanoil
Възстановяващ комплект шампоан и лека хидратираща маска за фина и увредена коса Moroccanoil Repair Shampoo 250 ml + Weightless Mask
Комплект хидратиращ шампоан и възстановяваща маска за увредена коса Moroccanoil Hydrating Shampoo 250 ml + Restorative Hair Mask 250 ml
Възстановяваща терапия без отмиване за увредена руса коса Keune Care Blonde Savior Leave-In Treatment 150 ml
Дълбоко възстановяваща маска за увредена руса коса Keune Care Blonde Savior Mask 250 ml
Възстановяващ шампоан за руса и изсветлена коса с повече блясък Keune Care Blonde Savior Shampoo 300 ml
Тониращ балсам против жълти оттенъци за руса, платинена и сива коса Keune Care Silver Savior Conditioner 250 ml
Лилава пяна без отмиване за неутрализиране на жълти оттенъци Keune Care Silver Savior Treatment 200 ml
Матиращ шампоан против жълти оттенъци за руса, платинена и сива коса Keune Care Silver Savior Shampoo 300 ml
Комплект неутрализиращ шампоан, балсам и пяна против жълти оттенъци Keune Care Silver Savior Set
Description
Lightened hair can feel drier, more porous and prone to unwanted warm tones. In this category you’ll find 652 professional products chosen for blonde & bleached hair, from everyday cleansing and conditioning to targeted care when your lengths need extra support.
The range covers toning options to help keep colour looking clean, plus strengthening and smoothing formulas for hair that’s been bleached or highlighted. You’ll also find ingredient-led picks many people look for in a routine, including keratin, proteins, argan oil, sulphate-free and vegan options.
Salon brands, in one place
Shop favourites from JOICO, Redken and more—ideal if you like to stick to what your salon uses at home.
If your main concern is texture rather than colour, compare with Dry hair or Sensitive scalp. For more options, browse Shop by hair type.
How to choose
- Start with your goal: for brassiness, look for toning care; for roughness after lightening, focus on strengthening and smoothing.
- Check your hair’s feel: very dry, porous lengths often suit protein or keratin-focused formulas; if you need softness, consider argan oil options.
- Mind your cleanser: if your hair feels stripped after bleaching, try sulphate-free choices for regular washing.
- Keep your routine consistent: staying within one brand range (for example Selective Professional) can make it easier to balance cleanse, tone and condition.
Questions & answers
What’s the difference between blonde hair care and bleached hair care?
Both can overlap, but bleached hair is usually more sensitised and may need more strengthening and smoothing support. Blonde hair care often includes toning to keep the shade looking cleaner. Choose based on how your hair feels now (dryness, roughness, breakage-prone feel) as well as the tone you want to maintain.
How do I reduce yellow or warm tones at home?
Look for toning products designed for blonde, grey or lightened hair and use them as part of your wash routine. If your hair is very porous, balance toning with conditioning so lengths don’t feel dry. Adjust frequency based on how quickly warmth shows up in your hair.
Should I use keratin or protein products on bleached hair?
Keratin and other proteins are popular choices for hair that feels weakened after lightening. If your hair feels limp or overly soft, a protein-focused product may help with a stronger feel. If your hair already feels stiff, alternate with more conditioning options to keep flexibility.
Are there sulphate-free options in this category?
Yes. This category includes sulphate-free products alongside standard cleansers. Many people choose sulphate-free when their hair feels dry after bleaching or when they want a gentler everyday wash. Pair with a conditioner or mask suited to lightened lengths for better manageability.




