Keratin treatment — smoother, more manageable lengths

Keratin treatment products for hair that needs smoother lengths and a more polished finish. Choose from 84 salon-brand options for home or salon routines.

84 products

Description

Keratin treatment products are commonly chosen when hair feels rough, looks dull, or is harder to style. In this category you’ll find 84 professional options used in salon routines, including shampoos, conditioners, masks, fluids, serums and intensive kits.

The range includes formulas where the filter lists keratin (most products), plus options featuring proteins, collagen, aloe vera, hyaluronic acid, and a small selection marked vegan. If your main goal is surface smoothness and shine, you may also want to compare with Smoothing & shine. For hair that feels brittle or over-processed, see Damaged & weakened hair.

Brands in this category

Shop by salon brand, including Edelstein, Alfaparf Milano, and more.

Use the filters to narrow down by ingredient tags and pick the format that fits your routine—daily cleansing, weekly care, or leave-in finishing.

How to choose

  • Start with your routine step: choose a shampoo/conditioner for regular use, add a mask for weekly care, or pick a leave-in fluid/serum for styling and finishing.
  • Match the need: for frizz and flyaways compare with Smoothing & shine; for breakage-prone hair look at Damaged & weakened hair.
  • Check ingredient tags: filter for keratin, proteins, collagen, aloe vera or hyaluronic acid depending on what you prefer in your care products.
  • Choose intensity: kits and concentrated treatments suit periodic use, while lighter leave-ins are practical for daily manageability.

Questions & answers

What types of products are included in the keratin treatment category?

This category includes a mix of professional haircare formats used in keratin-focused routines, such as shampoos, conditioners, masks, leave-in fluids and serums, plus more intensive kits. You can choose depending on whether you want a daily routine, weekly care, or a finishing product for styling.

Are all products here keratin-based?

Most products in this category are tagged with keratin (76 items). There are also options tagged with proteins, collagen, aloe vera and hyaluronic acid. Use the filters to narrow the selection to the ingredient tags you want.

Which brands can I shop in this category?

You’ll find professional brands used in salon routines, including Edelstein, Echosline, Alfaparf Milano, Subrina Professional, Selective Professional, Brelil Professional, BRAVE.NEW.HAIR and Byphasse. If you already know your brand, it’s quickest to shop by brand first.

What if I need help choosing between keratin care and other treatments?

If your priority is a sleeker finish, compare with the Smoothing & shine category. If the hair feels weakened or over-processed, the Damaged & weakened hair category may be a better match. You can also combine categories by using a gentle shampoo plus a targeted mask or leave-in.

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  • Authorised partner
  • 100% original products
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